TRUEXTEND is the result of a decade of commitment to perfection from a highly qualified word-class IT professional team whose passion for technology takes results beyond limits. The company offers off-shored programmers and other technology professionals in an English-friendly setting at below market rates.
RaiseYourVoltage was tasked with SEO, Content Marketing and Conversion Rate Optimization strategy during this partnership. We went deeply into the research aspect to determine what types of questions and content our target market would be searching for. Once we had a solid list we started reworking or creating new blog content to answer those questions and attract highly qualified leads.
Content MARKETING & SEO
TRUEXTEND had a very basic framework to the SEO on their website which was not at all geared into their target audience and the questions they were asking on top Search Engines.
RaiseYourVoltage completed comprehensive Keyword & Blog Topic Research to provide recommendations to TRUEXTEND for blogs they needed to write and optimize for search. We were highly successful in getting 8 out of 11 blogs to rank on Page One Google Search for their target keyword in a 3 month period.
conversion rate optimization
With the Goal of attracting companies who could benefit from Outsourced Software Development we dug in to find the best Keywords and Topics for TRUEXTEND to write about.
RaiseYourVoltage completed comprehensive Keyword & Blog Topic Research to determine the key questions in this industry and how to develop content to maximize organic search traffic through Google, Bing and Yahoo. Below are examples of some of the blogs we marketed through LinkedIn and Email Marketing to segemented lists of highly qualified prospects.